Gold, solid, made to measure
A gold chain that fits your wrist and your everyday life
A men's gold chain is more than a link type from a catalogue. At émin in Zurich District 4 we discuss which chain type fits your style, how heavy it should feel and how long it needs to be so you actually enjoy wearing it every day.
Whether a solid Cuban link for a big statement or a fine Figaro for everyday under your collar: we design your chain to measure, in 18k or 14k gold, and explain upfront exactly how weight and price add up.
Why a custom gold chain
A length that actually fits
We measure your neck or discuss the length you're used to, so the chain neither slides around nor sits too tight. Standard lengths are a compromise, made to measure isn't.
Weight you feel, not regret
A solid chain feels different from a hollow one. We explain the difference and build the chain at the weight that suits your everyday life and your budget.
18k or 14k gold
We work with both alloys and explain the difference in purity, colour and price before you decide. No jargon, just a clear recommendation.
Chain types compared
Every link type has its own character. This overview helps you choose.
| Chain type | Look | Weight | Everyday wear |
|---|---|---|---|
| Cuban link | Solid, wide links, very present | Heavy, noticeable on the neck | For a big statement, less for daily wear |
| Figaro | Alternating short and long links, classic | Medium | Versatile, good under a shirt or worn open |
| Box (curb) | Tight, flat links, very sturdy | Medium to heavy | Durable, rarely tangles, good for everyday |
| Rope | Twisted like a rope, fine shine | Light to medium | Comfortable to wear, pairs well with a pendant |
| Franco | Square braided pattern, very fine | Medium | Elegant, catches the light in motion, everyday and occasion |
We build every chain type in the width and length that suits you.
Weight and price: what really goes into it
The price of a gold chain has two parts: the gold price for the pure weight and the work for link type, clasp and finishing. We show you both openly, not as one number without explanation. That way you understand why a wide Cuban costs more than a fine Figaro of the same length.
Solid or hollow is the second important decision. A solid chain weighs more, lasts longer and feels more substantial to wear, but also costs more gold. A hollow chain looks almost identical, but is lighter on the neck and lower in price. We tell you honestly what fits your taste and your budget.
Length guide for men's chains
The right length depends on neck size and how you like to wear it. These are guide values, we always measure you in person.
| Length | Fit | Good for |
|---|---|---|
| 45 cm / 18 in | Tight to the neck, just under the collar | Slim chains, visible under an open shirt |
| 50 cm / 20 in | Classic fit, at the collarbone | Most chain types, everyday and occasion |
| 55 cm / 22 in | A little lower, over the sternum | Wider chains, works well with a pendant |
| 60 cm / 24 in | Relaxed, for a bold statement | Solid chains, statement piece with pendant |
We measure your ideal length at the atelier or by video with a simple tape.
Details that matter
What a men's gold chain costs
The price depends on length, link type and weight. In conversation we break down gold price and work separately.
Price depends on the work involved. We calculate openly, no surprises.
Guide value, the exact price depends on the current gold price, length and link type.
Frequently asked questions
That depends on your style and everyday life. Cuban link looks solid and present, Figaro and Franco are more versatile and understated, rope sits softly on the neck. In conversation we show you every type and work out together what fits you.
A solid chain is worked in gold all the way through, weighs more, lasts longer and costs more gold accordingly. A hollow chain looks almost identical but is lighter on the neck and less expensive. Both have their place, we advise you honestly on which fits.
From two parts: the gold price for the pure weight of the chain, and the work for link type, clasp and finishing. We show you both items openly so you understand what you are paying for.
That depends on your neck size and how you want to wear the chain. Between 45 and 60 cm are the most common lengths. We measure you best at the atelier or by video so the chain truly fits.
Both are real gold, the difference is in purity: 18k has more pure gold, is slightly softer and warmer in tone, 14k is more robust for everyday wear and less expensive. We explain the differences and recommend what suits how you wear it.
Yes, most of our chains work well with a pendant, whether a logo, an initial or another motif. Tell us at the time of order that a pendant will be added, then we match the bail to it.
For a custom chain we usually plan two to three weeks, depending on link type and length. If you need it sooner, tell us right at the start so we can see what's possible together.
Quick enquiry
Ready for your chain?
Send us a short message about which chain type you like and what you have in mind. We reply within one working day with a first suggestion.